Week 1 EOC Volswagen Lemon

               Most Famous ad on the 20^th Century That stands above all others.

A tough sell Doyle Dane was hired by Volkswagen to introduce the Beetle into the U.S market in 1960. Even the beetle was tiny and well, ugly, who would buy it?

On the other hand the beetle was manufactured by Germans, plant built by Nazis. When 15 years earlier World War had ended, which developed an envision a public relationship nightmare.

( VolksWagen ad campaign was far from a lemon)

Impact of the Campaign The persona well brand by VW Beetle’s would future-proof VW’s business years to come.

(Impact of the campaign)

Volkswagen said we should think small” and that their car was a “Lemon”  

(The best Volkswagen Ads from their 1960’s Campaign)

Volkswagen think all 

Week 2 Questionable ad Ethics EOC

Questionable Ad Ethics

In this add we can see no respect to audience, promote sexuality not clothes appearance. The quote “Now Open” in big letters with a girl with open legs shows no ethics again shows sexuality. It’s more like a porn add which, gives the wrong impression of the real product (clothes).

Week 2 EOC questionable ad ethics

Questionable Ethics

                                           

This is a non truth advertising promising to get something that in reality is not.comparing the real product or food to advertising is nothing like it. No ethics by not caring what people are getting for their money. 

Week 2 EOC questionable ad Ethics

Questionable Ethics

No ethics at all first a pregnant woman a beer looking drink , shows no respect to family promoting pregnant woman to drink while pregnant. Holding the belly with one hand and the drink on the other hand like they go together.